New to packaging? Here are a few of the steps which would help you in following kickstarting your process of packaging your eCommerce products. In the modern days, we can see that there are tons of products.
Packaging is more than just a means to get your product from point A to point B. For certain brands, we can see that packaging seems to be the only option left when it comes to interacting with the customer.
Here are some of the practices on how you should be packaging your eCommerce products and making a lasting impression on the customer.
Step 1- Get Inspired
Sometimes working on a blank canvas can be a big challenge. The best thing to do would be to get inspired by some other brand packaging. Whether it be design or product placement, you can save it for packaging.
Another option would be to look for similar products in the marketplace which would help you with ideas regarding your product.
Step 2- Decide on your Packaging Type
Several packaging types can be used for your products in the eCommerce industry.
The first and foremost packaging style would be corrugated mailer boxes. They are perfect for eCommerce shipping and subscription-based boxes. For example, if you want to sell beauty products and want them to be packed in one box then the best option would be to go for mailer boxes.
These mailer boxes would help you with putting all your products in one box. Mailer boxes are sturdy enough to make sure that the box does not get crushed during the shipping process.
Folding carton boxes or product boxes are smaller and lightweight which makes them perfect for using smaller and more delicate items.
In the case of premium packaging, we should consider using a two-piece rigid box or magnetic closure box for items that are a little pricey. The type of box is a great companion to high-end products such as jewelry or technology. However, they are more expensive than to ship from a supplier because they cannot be flattened.
There are certain kinds of packaging which could be used on the inside of the packaging as well. Keeping inserts or void fillers can be a perfect option as well. This would save the item from being damaged during the shipping process. There is always a much cheaper option for wrap and foam as well but they are not that eco-friendly.
External packaging is all about the right kind of packaging and shipping of the product. One important factor is to keep in mind that you would be needing to put the address on the outside of the box. There are a lot of other consideration options as well.
Get the packaging as per your Specifications
Now it’s time to get your products as per your specifications. You should be getting the weight scale ready for your product. The weight of the product is also important because we know that the more the weight of the product is, the greater its shipping charges would be.
You should also be measuring the width, height, and length of your product. Nobody wants packaging which does not fit the product. So, you should make sure to be extra careful while choosing the right kind of packaging.
Your packaging design should consist of the things which grab your attention, so with minimal effort, you can make sure that you have maximum visibility.